We are always seeking for the best avant garde electronic music, committed to that, it was just a matter of time we found more outstanding talent putted out by Anetha’s enigmatic label Mama Told Ya. This french based label is well known for pushing artists out of their comfort zone to new heights of experimentation and creativity, yielding progressive results that challenge and intrigue.
The next instalment comes in the form of a kaleidoscopic debut release as a two vinyl pack from French producer and A/V artist UFO95, someone who finds his roots in 90’s techno, UK jungle and also through IDM, creating a unique tribal sound. His lives acts (A/V LIVE) are like his music, dynamic and really hypnotizing.
Pre order: Bandcamp
Titled “Popularity is overrated”, this will be the first double EP on the label, with previous records released as split EP four-tracker collaborations with artists and Anetha herself, including Niki Istrefi, Hadone, ABSL and Sugar.
We listened to some of the tracks and we can tell this release features top notch fast techno, hard beats and a atmosphere filled with well elaborated and high quality sounds.
As well, Anetha collaborates with a different visual artist on each project; Recsoverto takes center stage on the cover for this release, who combines ethereal visuals parodying Japanese video games and hyper-real typography.
The record is beautifully eclectic and has the effortless feel of a live set from a promising new producer. Opener ‘Sun S4lut ation’ is a silky melodic affair, diving into a runaway breakbeat with a hypnotic edge crafting an effortlessly colorful trip. ‘2am’ is a tense nosedive into techno’s heady mutations, harnessing a prevailing kick and wormhole synths.
Up next is the masterful collaborative track with Anetha ‘On/Offline’. The track starts with an infectious energy, before vocal inflections and a dreamy hyper-real synth melody blend to hypnotic heights, transporting the listener to a open-air rave. ‘Should I Go’ is heady and bold in its brutal drum work and twisting synths, ‘Enchanted Forest’ is playful and addictive, ‘Rrkja’ starts wild until heavenly synths glow around the edges, and ‘OE’ carries the sentiment of amalgamation with a fierce kick drum and a symphonic chorus. Ending on a rough edged high, closer ‘Volcano’ takes an IDM approach with glitchy drums, weaving synths and groovy vocal inflections.
Mama Told Ya will release “Popularity is overrated” the next September 25th on 2×12” and digital formats. Pre order: Bandcamp
Title. “Popularity is overrated”
Format: 2×12”/ Digital
Label: Mama Told Ya
Cat. No: MTY003
Release Date: September 25, 2020
Pre order: Bandcamp
A1. UFO95 – Sun S4lutation
A2. UFO95 – 2am
B1. UF095 X Anetha – On/Offline
B2. UFO95 – Should I Go
C1. UFO95 – Enchanted Forest
C2. UFO95 – Rrkja
D1. UFO95 – Œ
D2. UFO95 – Volcano
All tracks written & produced by UFO95
B1 written & produced by UFO95 & Anetha
Cat. No. MTY003 – All rights reserved
℗ & © Mama Told Ya 2020
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